Facebook Releases Earnings, Revenue Up 61% | WebProNews
Facebook already is the second largest earner of mobile ad dollars, behind Google it has about 22 percent of the mobile ad market to Google’s recently fallen 50 percent. Twitter has slightly more than 2 percent of the same market. Facebook’s acquisitions also suggest a serious commitment to mobile. Months after its high-profile purchase of mobile messaging app firm WhatsApp, Facebook bought a small Finnish firm Pryte, which allows users in underdeveloped parts of the world gain temporary wireless access for apps such as Foursquare and Facebook itself, according to Re/code . Read More Facebook and Twitter head into retail terrain Recent actions signal a move into online retailing as wellthe company recently tested a “buy” button feature which allows users to make purchases through ads themselves.
Analysts surveyed by Thomson Reuters expect Facebook to earn 32 cents a share on $2.81 billion in revenue. The company ended the quarter with $13.96 billion in cash and marketable securities, following the acquisition of Oculus Rift, which closed earlier this week. At the end of the quarter, Menlo Park, Calif.-based Facebook had 829 million daily active users (DAUs), an increase of 19% year-over-year, while mobile DAUs rose 39% year over year to 654 million.
Facebook Q2 Earnings Live Blog Recap – TheStreet
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Facebook Nails Advertising, But Can it Sell Actual Stuff? | Dan Costa | PCMag.com
Operating margin- GAAP operating margin was 48% for the second quarter of 2014, compared to 31% in the second quarter of 2013. Excluding share-based compensation and related payroll tax expenses, non-GAAP operating margin was 59% for the second quarter of 2014, compared to 44% for the second quarter of 2013. Provision for income taxes- GAAP income tax expense for the second quarter of 2014 was$595 million, representing a 43% effective tax rate.